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WHAT WE DO AND HOW WE DO
BRAND CREATIONCreate unique identity for your brand
BRAND PROMOTIONMarket your brand across the globe
BRAND MANAGEMENTManage the value of your brand
Brand Creation is the process of creating a brand with a unique identity. It involves a creative process of developing brand logo, brand theme, brand stationery which includes business card and letterhead, brochures, flyers, leaflets and a brand guideline.
The online part of the process includes getting a domain name, developing a website and hosting it on a web server. The process also includes making digital email signatures which goes out as the identity mark of the business
Brand Promotion is the process of creating awareness of the brand or business to the public. It involves both offline and online strategies of promotions including commercial ads, paper ads, hoardings, search engine marketing, social media, email marketing, mobile marketing etc.
All these platforms should carry the content commonly and in similar manner with the brand identity and brand theme which helps to get the brand captured into the mind of customers.
Brand Management is the process of monitoring and maintaining the reputation of your brand against the customer community. It includes several activities to manage the negative responses and challenges of the market and implement strategies and tools to improve the reputation and growth of the brand.
Understanding customer behaviour and interacting with customers through offline and online platforms is a part of this process.
THE BRANDSALAD PROCESS
find out how we take care of our clients
UNDERSTAND & ANALYSE
The very first step we take is to understand and analyse the client and his requirements. We carefully analyse and develop strategies for branding the client.
PLANNING A STRATEGY
Once we understand the challenges and requirements of the client, we plan the right strategies to achieve or overcome the same using various tools and technologies that are apt and affordable for the client.
EXECUTION & IMPLEMENTATION
Once the strategy is explained and approved, we plan out tools and technologies to implement the strategy for achieving its result in full throttle. Once the plan is approved, we execute it using our experienced resources.
PROMOTE & MANAGE
Upon execution, we proceed to promote the brand and monitor the performance and reputation of the brand to get more leads, sales and business.